Washington Galleries


  • The first leafleting campaign involved a hugely popular children’s figure, so a young energetic team were needed who could interact with both youngsters and parents alike. 
  • The team would be encouraging children to have their photo taken with Peppa Pig whilst informing the parents about the changes and new stores within the centre.


  • The team wore branded Tshirts which promoted the Galleries.

  • All were briefed on the main aim of the leafleting whilst keeping the day a fun, enjoyable experience for the whole family.


  • The huge success of the initial campaign has evolved into regular leafleting activities within Washington Galleries.

  • Other campaigns include distribution of  their Christmas Brochure, local radio involvement, photo sessions, competitions and more.

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CAI, Coble Dene, North Shields, Royal Quays, NE29 6DE​

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