The need for these services very often develops rapidly, following customer reports, investigations (internal or external) that catches a manufacturing issue that can make a product fall foul of the law, not function as intended, and in the worst case directly putting the consumer at risk of harm.
When faced with major production issues, it’s essential that something is done to avert a sales damaging publicity crisis. It is often important to visit every single store in the country where your product’s sold to amend or rapidly remove the problematic stock.
Our clients use us for crisis management services when faced with these issues, as we recognise that when it comes to crisis management, time is of the essence, with a quick turnaround to organizing the crisis management campaign absolutely necessary for your brands safety.
Whatever the reason, product uplift, recall and crisis management is a cost effective way of withdrawing faulty goods from the market or ensuring the product can be sold by correcting any mistakes.
Our product uplift, recall and crisis management teams can avert disaster in a matter of hours by visiting stores to uplift, relabel or replace products on a local, regional or national scale.
Experienced field teams can be simultaneously deployed to ensure visits are conducted promptly and professionally within your required timeframe. Reporting information gathered along with photographs provide the client with evidence that the problem has been resolved.
CAI, Coble Dene, North Shields, Royal Quays, NE29 6DE